Campaign Naming Convention Generator — illustrative example INPUT Create names using channel_market_objective_YYYYMM. Approved channels: search, social. Markets: us, uk. Objectives: trial, demo. Campaigns: US search trial and UK social demo, both October 2026. RESULT search_us_trial_202610 social_uk_demo_202610 Field order: channel, market, objective, month. Use lowercase approved values and underscores; add new values to the shared reference before using them. REVIEW A naming system should support the reports the team actually uses. Document allowed values and separators so names stay consistent as campaigns grow. This is a teaching example, not a live execution record.